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A term used by webmasters that refers to a request made to a web server for a page, graphic, audio or sound file. A web page that has 5 graphics will create 6 total hits in a servers log file – one for each graphic and one for the page itself. While useful for estimating the load on a server, hits serve little value to advertisers or marketers. Maybe some of these practices can help you get more hits. When you start to make a web page, complete your meta tags first. In particular your “Tile”, “Description”, and “Keywords” tags. When choosing a title, make sure it is unique to that page. Try to make at least one of your keywords show up in your title and that keyword should also show up in the body of your page. Try not to go overboard with keyword duplication (repeating the same keyword over and over); this is considered spamming by most search engines. After you have all meta tags in place you will be conscious of what your page is all about. Making the content of the page more relevant to your meta tags and earning you a higher position with search engines. When you think that your page is ready to go, make sure to submit it to all of the popular search engines.

Campaign Feature:

You get to select your targeting audience by keywords, channel of interest, locations, day parting target etc.

Your ad will display to relevant websites that are determined by our contextual advertising system.

You can set a minimum bid price and maximum bid price, and budget for your campaign.

You can set your daily spending limit. You can also schedule a specific time and day period to run your ad.

Prospects are brought to your website to make a purchase or learn more about your product/service.

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