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Abbreviation for earnings per visitor. Calculated by dividing the total earnings from visitors by the number of visitors. For example, if a website receives 10,000 daily visitors and has an EPV of $0.01 then that sites makes $100/day. If that traffic suddenly plunges to 100 visitors/day then that site is now only earning $1/day. In order to maintain a $100/day income that website must now increase its EPV to $1.00. How do you do this? A better quality site, a focused target market, the addition of services to your revenue model, creativity, etc.

Campaign Feature:

You get to select your targeting audience by keywords, channel of interest, locations, day parting target etc.

Your ad will display to relevant websites that are determined by our contextual advertising system.

You can set a minimum bid price and maximum bid price, and budget for your campaign.

You can set your daily spending limit. You can also schedule a specific time and day period to run your ad.

Prospects are brought to your website to make a purchase or learn more about your product/service.

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