The space on a web page reserved for the displaying of advertisements. Typically at the top or bottom of a page or if it is a small advertisement it may be displayed in the right or left column.
what kind of advertising are you displaying on your website? Is it predominantly Google AdWords and similarly unobtrusive, subtle advertising? Or are you allowing banner ads and pop-ups for the most part?
Needless to say that for many, pop-ups are far and away the most annoying advertising that people have ever come across online. Pop-ups are used because they grab someone’s attention and, for this grabbing, they are cheap to the advertiser. The problem is they put people off. Some pop-up advertising has tried to be more subtle by floating across the page, then parking itself in the middle where the user can’t read much until the ad is either clicked through or “X’d” out. All the same, it’s generally best not to use pop-ups; they can give your website a very bad reputation.
Banner ads and videos can be highly effective even though they are still somewhat in-your-face. These don’t get in people’s way like pop-ups; they feel they have a lot more control about paying attention to them or ignoring them. What’s more, these kinds of ads can be aesthetically appealing. Magazine-style block ads have been shown to work well online, too.
So now the question arises: where is the best place for them on your webpage? Banners work best if they are across the top of the page but are VERY understated. Please contact us, we can help you how to use advertising space effectively in your website.
What are the benefits?
* Complete control over your advertising, with fully automated sales
* Make money from your websites whilst saving valuable time
* Keep 100% of your revenue, forget middleman commission
* Sell all forms of ads, and even your own digital products
* Run 3rd party ad networks alongside your own ads
* Gain exposure through our free ad marketplace
- Campaign Feature:
You get to select your targeting audience by keywords, channel of interest, locations, day parting target etc.
Your ad will display to relevant websites that are determined by our contextual advertising system.
You can set a minimum bid price and maximum bid price, and budget for your campaign.
You can set your daily spending limit. You can also schedule a specific time and day period to run your ad.
Prospects are brought to your website to make a purchase or learn more about your product/service.
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